Why the F*ck Can't I Change?

Why the F*ck Can't I Change? Insights from a Neuroscientist to Show That You Can

Paperback (22 Dec 2022)

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Publisher's Synopsis

Updated edition with bonus chapter on how to restart good habits and make them stick.

Banish bad habits for good and transform your life with this ground-breaking new book from neuroscientist and behavioural coach Dr Gabija Toleikyte.


Most of us want to change something about ourselves - our stress levels, weight, relationships, or our performance at work. Change is hard and emotional but it's not as tough as you think.

In this life-changing book, Gabija takes us on an eye-opening journey through the extraordinary human brain, explaining the science behind what makes us tick. With practical tools and simple tips, Gabija shows how you can make change happen, including:

- What the brain needs to create new habits
- The eight types of emotion and how to take control of them
- The magical power of motivation and how to boost it
- Simple ways to improve productivity
- The secret to strengthening relationships

Inspiring and enlightening, Why the F*ck Can't I Change uses neuroscience and behavioural analysis to show you how you can train your brain to make change last.

Book information

ISBN: 9781804190678
Publisher: Octopus
Imprint: Thread
Pub date:
DEWEY: 158.1
DEWEY edition: 23
Language: English
Number of pages: 372
Weight: 240g
Height: 126mm
Width: 197mm
Spine width: 22mm