Publisher's Synopsis
"Key Note Reports" contain facts, figures and analysis on individual market sectors which have been compiled into reports covering markets as diverse as Fast Foods, Industrial Fasteners, Agricultural Machinery and Women's Fashions. Each "Key Note Report" has been specially designed for ease of instant reference, so that the specific information required can be located.;The reports aim to provide essential, reliable information so saving companies' time and money on market research.;Each report contains information on: industry supply - the major players, who they are and how they are performing; market size and trends - showing the size of the UK market and the performance of each sector over a number of years, so showing whether the market is growing / declining and where the opportunities for growth lie; industry structure - giving background information on the characteristics of the market; customer profiles - who the major customers are and how their needs are changing; recent developments - what current issues are influencing the market; and future prospects - how the market will develop; company profiles - financial data on a selection of the major players; further sources - a "mini-directory" of sources of information to aid research.;Each report is available in publication format or in disk format.;This report provides an analysis of the vehicle manufacturers for both cars and commercial vehicles, along with details of the used car business, which is influential in the selection of car fleets. In addition, methods of financing the acquisition of vehicle fleets are considered, and it is concluded that if the fleet is not purchased outright, the most popular method of funding is by contract hire. Consideration is given of other types of funding and how they interact with the finance sector. The effects of the Single European Market are considered, and it is concluded that there cannot be a truly single leasing market in Europe until there is total harmonization of tax rates and policies, as well as unified legislation.;The report also notes that there is likely to be an increas in joint ventures between hire companies and recreational, tourist and travel companies. The report notes that one of the major difficulties seen with the domestic economy is that of high interest rates and that unless the vehicle leasing and hire industry actively controls costs, many participating companies will either go out of business or merge with other companies. This means that the result is likely to be a contraction in the number of operators and employees in the industry.
