Publisher's Synopsis
For introductory courses in Tourism/Travel and Hospitality.
This second edition provides an accurate overview of today's tourism industry that's as interesting and multi-faceted as the field itself. Written in a conversational style that's fun to read, it takes a balanced, business-oriented look at each component of the industry-including the role of the travel agent and the importance of transportation modes, accommodations, destinations, attractions and food and beverage operations.
