Publisher's Synopsis
⦁Supply and demand view to future theatre and cinema movie leisure industryIn audience behavioral leisure psychology view, when the audience consumer has time to spend watching leisure activity. When he feels leisure time is less, he will make watching leisure either he makes purchase ticket decision to enter cinema to watch movie or he makes purchase ticket decision to enter theatre to watch art performance, So, it seems that any kinds of movie may be any kinds of art performance competitors. Howwver, those factors may influence theatre performance audience number, they may include whether that art performance is attractive to satisfy audience's visual leisure feelingl, how many movies number is supplied to cinemas or how many art performance number is supplied to theatres, how many audiences number choice to buy ticket to watch art performance or, watch movie. So, it implies that movie number may influence theatre art performance audiences number because watching leisure audiences may watch any kinds of movies or theatre performances. In supply and demand view, it explains when the consumer feels watching leisure need in any holiday, he needs either to watch the movie or watch the theatre performance. Hence, whether the month has how many movies have already been watched by audiences in cinemas. Their movies number may absolute influence theatre performance audiences choice to watch which movie in order to replace any one theatre performance. Hence, any one theatre performance provider, whose competitors may include other theatre performance providers and other movie providers both, even online theatre performaners, because any one audience may choose to watch art performance from internet channel. Hence, future theatre performance market competition is serious. I believe that instead of whether the theatre performance arrangement is attractive factor, ticket price is resaonable factor, performance time factor, the theatre design facility factor may also influence audiences watching to the theatre performance choice.
