The Use of Games to Attract Audiences in the Media

The Use of Games to Attract Audiences in the Media

Paperback (26 Jun 2024)

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Publisher's Synopsis

The book presents a bibliographical survey, using articles, books and publications, on the world of games, showing their structure, thus obtaining technical information and more in-depth concepts in the area of game development. After this process, a study of the main social networks (Twitter and Facebook) was carried out to make it possible to integrate games with these channels of dissemination and communication, resulting in a case that can be applied in future work. At the end of the book, the project for a game that was implemented for TV Galega is presented, resulting in a real example of the use of games to attract an audience in communication vehicles.

Book information

ISBN: 9786207712489
Publisher: KS Omniscriptum Publishing
Imprint: Our Knowledge Publishing
Pub date:
Language: English
Number of pages: 56
Weight: 95g
Height: 229mm
Width: 152mm
Spine width: 3mm