Publisher's Synopsis
FINALIST OF THE 2019 BUSINESS BOOK AWARDS.
The book covers a range of essential topics, including identifying and developing business ideas, creating a viable business plan, and effectively managing time and resources. It addresses the unique challenges mumpreneurs face, such as finding the right work-life balance, overcoming self-doubt, and managing guilt associated with dividing attention between business and family.
Through real-life stories and practical advice, this book inspires and motivates mumpreneurs to embrace their entrepreneurial spirit and pursue their passions. Debbie emphasises the importance of networking, building a support system, and leveraging available resources to overcome obstacles and achieve success.
"The Successful Mumpreneur" is a comprehensive guide for mothers aspiring to build thriving businesses without sacrificing their roles as dedicated parents. It is a source of encouragement, wisdom, and practical strategies, making it an indispensable resource for any woman navigating the complex but rewarding path of entrepreneurship while raising a family.
Written by the multi-award-winning entrepreneur Debbie Gilbert, who started her business in 1998. At this time, the internet was in its infancy, and few women were launching their own businesses. She has built a thriving marketing and events agency. In 2011, she launched Mums UnLtd to support other Mumpreneurs, which has now been rebranded to Businesswomen UnLtd.
What is shared in this book comes from her experience with successful business builders who have generously shared inspiration and insights.
Nothing beats the knowledge of someone who's experienced the highs, lows, pleasures and pitfalls of running their own business. Debbie's been there, done it and learned lessons. Within this book, you'll find answers to FAQs, specific case studies and common mistakes to avoid.
This book is written in 3 stages.
Stage One explores why you want to work for yourself, the common mistakes made in the start-up phase, and a brainstorming exercise to consider the right business for you.
Stage Two covers the ultimate start-up checklist, funding, managing your business finances, marketing and sales and processes.
Stage Three shines the light on maintaining your business and sanity while running a business and raising a family. It also shares valuable advice on growing your business.
The book also shares stories of women who have successfully navigated running a business around their families.
The advice is constructive and practical, the solutions straightforward and the input invaluable, whatever stage you're at with your business.
