Publisher's Synopsis
FOCUSED: The focus of this book will help separate it from the crowd of sales books -- the author addresses the problem of poor sales management and how to improve it. Too often people rise through the ranks as strong sales reps but get promoted to management positions with no training in leadership. It is Welch's goal to address that deficiency. CREDIBILITY: The situation mentioned above happened to Welch himself. After several years of very successful sales he was promoted without any training at all. Fortunately, he had some good role models to draw upon, but not everyone is in that position. SPEAKER: Welch is a busy speaker, trainer and consultant and travels all over North America. There will be plenty of opportunities for promotion.
