Publisher's Synopsis
Reaching and surpassing your desired business profit can be easily attainable by concentrating on 4 areas in your business: 1) Increasing new inquiries. 2) Increasing the conversion rate of those inquiries to sales. 3) Increasing the average transactions per year of clients. 4) Increasing the average profit of each transaction. Just a 1% increase per week will make a massive difference to your bottom line. This book gives the simple how-to information you require to maximize each of those steps. This simple book should be one of those books that takes a prominent position on your desk every day - it will end up being well worn, dog-eared and full of highlighted points in no time. It is an information guide that can be used over and over again, no matter what stage of business life you are in and no matter what type of business you are in.
