The Poster
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The Poster 200 Years of Art and History

Hardback (03 Sep 2020)

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Publisher's Synopsis

The poster is a versatile marketing tool widely used from the 19th century to today for everything from political events to movies. A good poster has many layers, it goes beyond advertising and makes statements about style, history, fashion, and taste at the time. It is these layers that can turn a poster into a work of art. This book showcases 480 posters by more than 200 artists and designers and tells a comprehensive history of the poster. The book includes art nouveau, Bauhaus, pop art, and contemporary posters from preeminent artists such as Alphonse Mucha, Egon Schiele, Pablo Picasso, and Andy Warhol and from noted designers ranging from Lucian Bernhard and A.M. Cassadre to Saul Bass, Tadanori Yokoo, and Stefan Sagmeister. The book also introduces many other leading poster designers whose names are less well-known. Contemporary advertisements for Calvin Klein, United Colors of Benetton, and Coachella are also explored. By tracing the history of the poster, this book shows social developments throughout the world and illuminates how art styles have changed over time.

About the Publisher

Prestel

Prestel is one of the world's leading illustrated book publishers with a stunning list of beautifully crafted books on all aspects of art, architecture, photography and design. From the latest pop culture and fashion to major exhibition catalogues, Prestel ensures that quality reigns throughout everything they publish. Prestel is the publisher for art lovers, designers and those with an eye for beauty - young and old alike, Prestel appeals to all those with a passion for visual culture.

Book information

ISBN: 9783791359861
Publisher: Prestel
Imprint: Prestel
Pub date:
Language: English
Number of pages: 376
Weight: 2284g
Height: 231mm
Width: 310mm
Spine width: 39mm