The Postcolonial Exotic: Marketing the Margins

The Postcolonial Exotic: Marketing the Margins

Hardback (15 Mar 2001)

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Publisher's Synopsis

Travel writing, it has been said, helped produce the rest of the world for a Western audience. Could the same be said more recently of postcolonial writing?
In The Postcolonial Exotic, Graham Huggan examines some of the processes by which value is attributed to postcolonial works within their cultural field. Using varied methods of analysis, Huggan discusses both the exoticist discourses that run through postcolonial studies, and the means by which postcolonial products are marketed and domesticated for Western consumption.
Global in scope, the book takes in everything from:
* the latest 'Indo-chic' to the history of the Heinemann African Writers series
* from the celebrity stakes of the Booker Prize to those of the US academic star-system
*from Canadian multicultural anthologies to Australian 'tourist novels'.
This timely and challenging volume points to the urgent need for a more carefully grounded understanding of the processes of production, dissemination and consumption that have surrounded the rapid development of the postcolonial field.

About the Publisher

Routledge

Routledge

Routledge is the world's leading academic publisher in the Humanities and Social Sciences. We publish thousands of books and journals each year, serving scholars, instructors, and professional communities worldwide. Our current publishing programme encompasses groundbreaking textbooks and premier, peer-reviewed research in the Social Sciences, Humanities, and Built Environment. We have partnered with many of the most influential societies and academic bodies to publish their journals and book series. Readers can access tens of thousands of print and e-books from our extensive catalogue of titles. Routledge is a member of Taylor & Francis Group, an informa business.

Book information

ISBN: 9780415250337
Publisher: Taylor & Francis
Imprint: Routledge
Pub date:
DEWEY: 820.991724
DEWEY edition: 21
Language: English
Number of pages: 240
Weight: 528g
Height: 144mm
Width: 217mm
Spine width: 22mm