Publisher's Synopsis
Drawing on work from the USA, Canada, Sweden and the UK, this book brings together the best of current thinking and research on the role of the mass media in the rise of the environment as a social issue.;It is centred on communications research and is intended to explain the wider social role of the mass media in the emergence of the environment as a problem for public and political concern. How far has the rise of the environment on the political agenda been due to the mass media? How important are the mass media in the general political process? How far does the medical preoccupation with the environment reflect or cultivate and lead public opinion? These important questions are addressed by the international scholars who contribute to this book. As such, the collection is a valuable demonstration of the strengths of communications research in the analysis of social problems, bringing together in a single volume an international cross-section and overview of the major approaches used and advances made in this field.