The Marketing Customer Interface

The Marketing Customer Interface - CIM Study Text.

3rd Edition

Paperback (31 Jul 2001)

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Includes delivery to the United States

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Publisher's Synopsis

This study text focuses on promotional practice. It is part of a range of CIM study texts which carry the full recommendation of the CIM examiners.

Book information

ISBN: 9780751741162
Publisher: BPP
Imprint: BPP
Pub date:
Edition: 3rd Edition
DEWEY: 658.835
DEWEY edition: 21
Number of pages: 430
Weight: -1g