The Kiwi Branding Edge

The Kiwi Branding Edge - Edition

Paperback (17 Oct 2019)

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Publisher's Synopsis

The Kiwi Branding Edge book explores how New Zealand businesses are creating an edge with the New Zealand Made Kiwi trademark. This practical guide shows you how to create a market origin advantage for the products you make through the lens of 60+ businesses who are already doing so.

Book information

ISBN: 9780473494162
Publisher: Umprint Publishing
Imprint: Umprint Publishing
Pub date:
Language: English
Number of pages: 144
Weight: 290g
Height: 234mm
Width: 156mm
Spine width: 9mm