Publisher's Synopsis
An essential business guide on how to develop an organization's innovation culture and internal entrepreneurs (intrapreneurs)
The Intrapreneur's Journey: Empowering Employees to Drive Growth is an essential guide on effectively creating and implementing a sustainable culture of innovation and entrepreneurship within organizations. The book is based on the insight that established organizations see continuous delivery of innovative products, services and processes when they enable teams of entrepreneurial employees to think and behave like start-ups.
Three qualities make this book unique. First, it explores the theory and practice of intrapreneurship and innovation with a particular, but not exclusive focus on key issues in African contexts. Second, it includes a large, diverse set of instructive examples and case studies of intrapreneurship and innovation in organizations in Africa. And third, it features a useful toolkit: the Intrapreneurship Empowerment Model, a simple yet complete implementation framework. The book includes key resources of practical, real-world tools and assets used by some of the world's most intrapreneurial and innovative organizations.
The Intrapreneur's Journey adds value for both practitioners and scholars of intrapreneurship and innovation in Africa and other parts of the world.
