Publisher's Synopsis
Excerpt from The Human Side of Retail Selling: A Textbook for Salespeople in Retail Stores and Students of Retail Salesmanship and Store Organization
Then, too, manufacturers are realizing that intensive distribution and million-dollar advertising campaigns are wasted unless retail salespeople make good when they sell. It is this retail sales force, not advertising, that must finally persuade the ultimate consumer to buy goods.
About the Publisher
Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com
This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
