Publisher's Synopsis
This book considers financial services as a single, unified industry, reflecting the unparalleled changes that have occurred in the field during the past five years. Taking a practitioner's perspective, it brings together a wide range of views from executives in all segments of the industry who reflect on problems they have commonly confronted in their fields as the industry amalgamates, how the changes are affecting banks, securities brokers, insurance firms and other institutions, and their personal experiences and views on how to cope with the changes. Also looked at are how financial services will develop through the '80s and beyond.
