Publisher's Synopsis
This book is a basic outline that can get a dealer on the right track to market their dealership online. In this book, you'll discover the "Four Systems" Successful Auto Dealerships use to Fuel Growth and Outperform the Competition was specifically written for automotive and independent dealership owners and managers to assist them in the digital marketing decision process. Fresh and up to date with relevant content and tips for dealership managers, this book should be the go-to publication on digital marketing for independent and franchise automotive dealers.
You will discover:
- Search Engine Optimization (SEO)
- Search Engine Optimization on a Granular Level
- Paid Search
- Social Media
- Recommended Platforms
- Understanding Google + Local Optimization
and much more...
