Publisher's Synopsis
We all need to be digital, right? Everyone knows that. But while most will acknowledge this, many still wonder "What does it mean to be digital?" This book will help you answer that and develop a digital mindset to help you succeed in your career and as a leader. It explains in plain terms what it means to be digital, and how to go about getting there.
- Finally, a manual that tells you, specifically, how to be digitally intelligent—not just that you ought to be.
- Evidence-based advice proffered for a general audience.
- Demystifies what's often presented as a nebulous concept.
- Encouraging in that it shows it's not as hard to get there as you might think.
Audience:
- Individuals who want to grow in their career by embracing digital technologies and using digital technology to their advantage regardless of what field they work in.
- Digital natives who want to understand how to use their digital mindset to grow.
- Individuals interested in career growth and development, or career changes where they know digital will be more important than even now.
- HR departments interested in upping their workers digital literacy and putting talent development into the digital transformation playbook.
- Leaders and workers managing digital transformation and trying to provide practical advice and leadership that helps people truly be digital in specific ways.
- The "secretly ashamed" who hear they should "be digital" and parrot the language and posture but fear they have no idea what that means and are hungry for a manual that will help them actually do what they sense they need to do but have no idea how.
