Paperback (19 Jan 1994)
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International companies are often hampered or limited in their drive for globalization by national constraints. This study explores key aspects of the problem, examining international strategic alliances and investment decisions, global logistics and the needs of the global consumer.
| ISBN: | 9780749411633 |
| Publisher: | Kogan Page |
| Imprint: | Kogan Page |
| Pub date: | 19 Jan 1994 |
| DEWEY: | 338.88 |
| DEWEY edition: | 20 |
| Language: | English |
| Number of pages: | 251 |
| Weight: | 411g |
| Height: | 232mm |
| Width: | 152mm |
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