The CIM Handbook of Export Marketing

The CIM Handbook of Export Marketing

Book (27 Mar 1996)

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Includes delivery to the United States

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Publisher's Synopsis

This is a guide to the problems faced by exporting companies when they set up overseas. It provides logical and practical explanations of export-market management steps and features case studies. Each chapter contains bullet-point lists and check lists.

Book information

ISBN: 9780750625739
Publisher: Butterworth-Heinemann
Imprint: Butterworth-Heinemann
Pub date:
DEWEY: 658.848
DEWEY edition: 20
Number of pages: 583
Weight: 1325g
Height: 246mm
Width: 189mm