The Business Model Navigator The Strategies Behind the Most Successful Companies - Financial Times Series

Oliver Gassmann, Karolin Frankenberger, Michaela Choudury

Third edition

Paperback (16 Apr 2025)

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Publisher's Synopsis

Discover the idea of business model innovation, from structuring the process of innovation of a company's business model to encouraging outside-the-box thinking. With expert authors, The Business Model Navigator combines learning research with evidence of high practical impact, allowing you to master the transformation journey and lead your business to success.

Book information

ISBN:	9781292480701
Publisher:	Pearson Education
Imprint:	FT Publishing
Pub date:	16 Apr 2025
Edition:	Third edition
DEWEY:	658.4012
DEWEY edition:	23
Language:	English
Number of pages:	464
Weight:	688g
Height:	233mm
Width:	157mm
Spine width:	28mm