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The Brand Gym

The Brand Gym A Practical Workout to Gain and Retain Brand Leadership

2nd Edition

Hardback (16 Apr 2010)

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Publisher's Synopsis

Book information

ISBN: 9780470686195
Publisher: Wiley
Imprint: John Wiley & Sons, Inc.
Pub date:
Edition: 2nd Edition
DEWEY: 658.827
DEWEY edition: 22
Language: English
Number of pages: 239
Weight: 634g
Height: 243mm
Width: 198mm
Spine width: 20mm