Publisher's Synopsis
In India on an average 200 movies are produced every year in Mumbai. Out of which 5% do well at box office and 95% fail to break even. The annual loss of Mumbai film industry is $2 Billion. Yet stars like Shahrukh Khan and Akshay Kumar have lavish lifestyle. Now one wonders -in spite of suffering losses -how film industry survives. The reason is mass media in Mumbai -which keeps pumping corporate money in Mumbai film industry. Actors become superrich due to endorsements, not due to mainstream cinema. This is why Salman Khan commits to refund Rupees 60 crore to the backers of Tubelight. Now let us talk about Economics for Hollywood and Bollywood -where an average rotten film could give up to ten times return. For other books visit http: //www.igurucool.in/books.html
