Publisher's Synopsis
The importance of creative thinking cannot be overemphasized. Developing the ability to come up with new ideas can help businesses gain a competitive advantage over their rivals and can also be rewarding for the individual. The Art of Creative Thinking shows you practical ways to become a more creative thinker.
Each succinct chapter is built around one core idea, which is then developed and illustrated. The Art of Creative Thinking shows you how to:
Develop your understanding of the creative process
Overcome barriers to creating new ideas
Broaden your vision
Build on new ideas
Develop a creative attitude
Become more confident as a creative thinker
