Publisher's Synopsis
What runs through your mind when someone mentions the stock market? Do you immediately think of a complicated machine that has the potential to bankrupt you? Alternatively, do you think of a casino where you can make millions?
Much of it involves education or lack of it. When people are first exposed to the idea of stock investing, it's often presented as an excellent opportunity to make quick money. This is why, for many investors, their first experience is a bad one. They are enticed by a tip from a friend or family member. Or worse, they see a post on social media about a "once-in-a-lifetime buying opportunity" and don't want to miss out on potential profits. You may have had this exact experience in the past. If not, you likely know someone who has.
You may also have been lured by the prospect of making quick money by day trading stocks. Day trading is to investing, what visiting a casino is to starting your own business. Sure, you could win big at the casino, but you're very unlikely to, and over the long run, you'll go broke. But if you do your research and work hard, starting a business will make you way more money in the long run and way more reliably too.