Publisher's Synopsis
Chevalier shows how the attentions and inhibitions of affect and norm are best understood at the crossroads of several disciplines, including neuropsychology, semiotics, and philosophy. He delves into these linkages, with an emphasis on the reciprocal concessions between the pleasure principle and the teachings of normative language (moral, rational). These mutual allowances of sentiment and judgment go far beyond cognitive models of the mind. They also bridge the Freudian and Kantian gap between self-enjoyment and morality. Far from being constantly in struggle, The Corpus and the Cortex shows that norms and infractions are the warps and wefts of a single "neurosemiotic" fabric. Symbolic analyses illustrating these intriguing manifestations of brain, language, and culture range from personal anecdotes to cultural identity rhetoric, animal farm imagery, shoe fetishism, and body piercing. The 3-D Mind 2 presents these analyses against the background of theories and debates concerning concepts of identity construction, metaphor, rhetoric, simulation, consciousness, morality, and eroticism.
