Publisher's Synopsis
India's emphasis on self-reliance and entry into the global market has made it imperative to adopt and follow lean and ethical management practices. In order to maintain viability and profitability in view of various global players and competition from the tigers of S.E Asia, the industry has to incorporate the tools and practices followed internationally. Local companies have been encouraged to enter the field with the indigenization "Make in India" policies of the Government. However, their competitiveness and survival in the market depend on various factors involving Productivity, Management, Lean Manufacturing, and Finance. The parameters obtained in the study were analyzed for a local company chosen for testing some of these concepts. The objectives of this study were to review the operations of a local company engaged in export-oriented activities and illustrate adherence to and deficiencies of typical management principles applicable to such activities. It is hoped that the study would be useful to other students and businesses attempting to enter the market.
