Publisher's Synopsis
DISCLAIMER: All ?f ?ur books ?r? ?nt?nd?d ?? companions' t?, n?t replacement f?r, th? original t?tl??. C?t?Publ??h?r? is wholly responsible for all ?f th? content ?nd is not ???????t?d w?th the ?r?g?n?l authors' ?n ?n? w??.ABOUT BOOK: Th? Lean Startup (2011) h?l?? ?t?rt-u?? ?nd t??h companies d?v?l?? ?u?t??n?bl? business models. It ?dv???t?? ??nt?nu?u? rapid ?r?t?t???ng ?nd f??u??ng ?n ?u?t?m?r-f??db??k data. Th? method ?? b???d ?n th? ??n???t? of l??n m?nuf??tur?ng ?nd ?g?l? d?v?l??m?nt, and its ?ff????? ?? backed u? b? case studies fr?m th? l??t f?w decades. ABOUT TH? AUTH?R; Er?? Ries ?? a ?u?????ful ?ntr??r?n?ur. He ??-f?und?d IMVU, a social network th?t u??? 3D avatars. Today h? ?? a ??ught-?ft?r consultant ?nd public ????k?r. INTRODUCTION.St?rt-u?? need t? b? managed differently fr?m established ??m??n???.In th? f?r?t thr?? summary page, ??u'll d????v?r what th? m??n g??l ?? that a ?t?rt-u? should ?ur?u?. Tr?d?t??n?l m?n?g?m?nt ??n???t? of tw? ??m??n?nt? d?v?l???ng ?l?n? ?nd ?v?r????ng th? people executing them.
