Publisher's Synopsis
The ninth edition of Strategic Management: Awareness and Change guides students through the maze of modern strategy and offers a comprehensive introduction for future managers as well as professionals. Learners explore strategic concepts and strategy implementation to find out how organizations deal with the changes, opportunities, threats, challenges and surprises in their external and internal environments. This title is available with MindTap, a flexible online learning solution that you can customize to suit your specific course needs and that provides students with all the tools they need to succeed. These include an interactive eReader, engaging multimedia, a broad range of assignments and practice tests, scenario-based questions and video cases, which further entrench key concepts, boost confidence, develop critical thinking skills and prepare students for the workplace.
