Strategic Management

Strategic Management

Classic Edition

Hardback (11 May 2007)

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Publisher's Synopsis

This book is the original text by H. Igor Ansoff, the pioneer of Strategic Management'. This is the founding work on Strategic Management, a concept at the core of modern business. This book is a ground-breaking approach to modelling strategic capability and strategic choice that has influenced an entire generation of managers and strategists.

Book information

ISBN: 9780230525481
Publisher: Palgrave Macmillan UK
Imprint: Palgrave Macmillan
Pub date:
Edition: Classic Edition
DEWEY: 658.4012
DEWEY edition: 22
Language: English
Number of pages: 233
Weight: 460g
Height: 223mm
Width: 146mm
Spine width: 22mm