Strategic Management Concepts

Strategic Management Concepts Competitiveness & Globalization

12e

Paperback (13 Feb 2016)

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Publisher's Synopsis

Examine strategic management with the market-leading text that sets the standard for the most intellectually rich, practical analysis of strategic management. Written by respected experts Hitt, Ireland, and Hoskisson, the 12th edition of STRATEGIC MANAGEMENT is steeped in cutting-edge research featuring more than 500 emerging and leading companies, and reveals trends that you can implement immediately to succeed in your field. You'll discover how to integrate the classic industrial organization model with a resource-based view of the firm to give you a complete understanding of how today's businesses use strategic management to establish competitive advantages and create value for stakeholders in the global marketplace. The freshly reimagined MindTap learning solution provides you with real-world activities that will prepare you to excel as a leader and outperform rivals.

Book information

ISBN: 9781305502208
Publisher: Cengage Learning
Imprint: South-Western
Pub date:
Edition: 12e
DEWEY: 658.4012
DEWEY edition: 23
Language: English
Number of pages: 480
Weight: 958g
Height: 206mm
Width: 254mm
Spine width: 17mm