2nd Edition
Book (01 Jan 1998)
Not available for sale
Includes delivery to the United States
Out of stock
Woodward (cofounder of PC Magazine ) explains the day-to-day business side of the publishing industry. Fourteen chapters discuss such aspects as: building readership, circulation strategy, subscription budgeting, advertising, growth through ancillary products, raising money, managing employees, and Internet publishing. Annotation c. by Book News, I
| ISBN: | 9780873374613 |
| Publisher: | Nolo Press |
| Imprint: | Nolo Press |
| Pub date: | 01 Jan 1998 |
| Edition: | 2nd Edition |
| DEWEY: | 070.572 |
| DEWEY edition: | 21 |
| Language: | English |
| Number of pages: | 384 |
| Weight: | 594g |
| Height: | 229mm |
| Width: | 179mm |
| Spine width: | 21mm |
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