Speaking Frankly: A Southern Boy's Journey from Slaughterhouse to Creation of the World's Top Hot Dog Brand

Speaking Frankly: A Southern Boy's Journey from Slaughterhouse to Creation of the World's Top Hot Dog Brand

Book (05 Sep 2014)

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Publisher's Synopsis

"Cylde Riley tells his story, how he left the rural South as a young man, with little more than a high school education, pocket money and a few months experience in the Navy. Relying on energy, determination and the skills learned growing up on a small farm, he rose to the presidency of Hygrade Food Products, a major U.S. corporation. He spent most of his career in Detroit, parlaying his merchandising and marketing talent into the creation of a brand based on the tasty hot dog formula created for the Detroit Tigers baseball team. Today Ball Park Franks is one of the nation's most recognized and valuable brands. Along the way, Riley earned the respect and trust of political leaders and powerful entrepreneurs, as well as factory workers and fellow executives. His remarkable and quintessentially optimistic tale of American business success rebuts the belief that it's impossible, or nearly so, to reach. great heights from humble beginn

Book information

ISBN: 9781499042504
Publisher: Xlibris LLC
Imprint: Xlibris LLC
Pub date:
DEWEY: 338.766492
DEWEY edition: 23
Language: English
Number of pages: 126
Weight: 345g
Height: 229mm
Width: 152mm
Spine width: 11mm