Publisher's Synopsis
In celebration of thirty years of Nike basketball, this visually stunning collection of exclusive posters, commercial stills, behind-the-scenes footage and NBA photos, alongside anecdotal facts and figures, interviews with NBA players, Nike designers, musicians and more reveals Nike's incredible inside story - from its 1972 inception to its current unprecedented success. Available just in time for Christmas, the book also features an unmissable foreword by basketball legend Michael Jordan, plus text by Slam magazine editor Robert Scoop' Jackson. With 400 colour photos.'