Publisher's Synopsis
primary audience will be women ages 25-44, with an interest in skincare as well as mental health management due to struggles with depression and anxiety. the reader will be able to assemble a custom skincare routine suitable for their skin type and goals, use that routine to mindfully manage mood and mental health fluctuations, and be able to identify and avoid common types of exploitative and manipulative beauty marketing. Primary platform: Instagram @fiddysnails, 39.2K followers Secondary platform: Blog, average 2.2M pageviews/year Additional platform: Reddit Monthly pageviews: 150K+ (Source: WordPress) Email subscribers: 10K
