Publisher's Synopsis
You've probably heard that having your own product is the
key to generating serious money online.
For a variety of reasons, this is correct.
One of the main reasons for this is that if you own the product,
you can build a sales funnel that you completely control
and benefit from (or whatever amount you choose in regards
to your affiliates, etc.). You can't control the sales funnel if you
don't own the product, and you won't profit from any additional
sales made via it if you don't own it.
It's a well-known truth that the majority of Internet marketers'
earnings come from the rear end of the sales funnel, not the front.
In fact, some marketers are ready to lose money on the front
end of the funnel in order to add new consumers to their
mailing list and assist their affiliates make money so that they
would promote their future product offerings.
Because higher-priced offers are typically offered towards
the rear end of the sales funnel, here is where the real money is made.
of the sales of these upsell offers, it's no surprise that most
Internet marketers make the majority of their money from
one-time offers or OTOs. As a result, if you want to earn a lot of money as an Internet marketer,
you need your own product and control over the sales funnel.
Affiliate marketing restricts you to whatever the product owner
and sales funnel designer determines, so if you don't do that,
you're unlikely to generate significant income online.
You might be unsure how to start building your own sales funnel.
Thankfully, this book will teach you all you need to know about
sales funnels, including how to design them and how to optimise
their earning potential.
