Running across Europe: The Rise and Size of one of the Largest Sport Markets

Running across Europe: The Rise and Size of one of the Largest Sport Markets

2015

Hardback (16 Jan 2015)

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Publisher's Synopsis

Analysing in-depth data from 11 European countries, this collection explores the rise of the European running market, the reasons and motives for running, and the most important players in the field. The volume sets out policy challenges and marketing possibilities and addresses issues of participation, cost and health.

Book information

ISBN: 9781137446367
Publisher: Palgrave Macmillan UK
Imprint: Palgrave Macmillan
Pub date:
Edition: 2015
DEWEY: 613.7172094
DEWEY edition: 23
Language: English
Number of pages: 297
Weight: 498g
Height: 225mm
Width: 138mm
Spine width: 21mm