Publisher's Synopsis
To some people rhetoric suggests empty verbiage; to some, a clever way of telling lies; and to some, a baffling struggle with Graeco–Roman names for complicated verbal devices. This book sets out to dispel these unfavourable notions, and to replace them with a view of rhetoric as a form of wit, a notions, and to replace them with a view of rhetoric as a form of wit, a psychological instrument, an aesthetic pleasure, a framework for argument, and above all as a technique informing not only the complex patterns of literary art but also the conduct of everyday transactions.
