Paperback (01 Aug 1996)
Not available for sale
Includes delivery to the United States
Out of stock
Retailing combines, as a business, a unique set of problems with an endless variety of solutions. This is the only book which addresses marketing planning applied in a retailing context to give readers an insight into the strategies they should adopt.
| ISBN: | 9780750620215 |
| Publisher: | Butterworth-Heinemann |
| Imprint: | Butterworth-Heinemann |
| Pub date: | 01 Aug 1996 |
| DEWEY: | 658.87 |
| DEWEY edition: | 21 |
| Number of pages: | 338 |
| Weight: | 530g |
| Height: | 234mm |
| Width: | 156mm |
| Spine width: | 21mm |
