Public Relations Case Studies from Around the World

Public Relations Case Studies from Around the World

New edition

Hardback (17 Nov 2014)

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Publisher's Synopsis

As edited by a public relations educator recognized as Educator of the Year and two former chairs of the Global Alliance for Public Relations and Communication Management, this book includes chapters that take a significant step toward overcoming the dearth of published case studies in public relations beyond North America.

Book information

ISBN: 9781433123474
Publisher: Peter Lang Inc., International Academic Publishers
Imprint: Peter Lang
Pub date:
Edition: New edition
DEWEY: 659.2
DEWEY edition: 23
Number of pages: xx, 351
Weight: 674g
Height: 232mm
Width: 155mm
Spine width: 27mm