Publisher's Synopsis
Appropriate for introductory psychology courses, this text focuses on the crux of psychology - the science of the human mind as researched and reported by today's practicing psychologists and as applied to daily life. Substantially revised, the Second Edition offers in-depth research and sensitive coverage of ethnicity/race and gender, strong organization, current references, and memorable examples. Features: * An author of best-selling texts throughout the discipline, Dr. Matlin provides a wealth of unparalleled and unique experience as psychologist, author, and teacher. * Three themes provide continuity throughout this text: Humans are generally competent and they generally perform accurately and rapidly, Humans differ widely from one another and respond differently to the same stimulus and Human behavior is complex, psychological phenomena are caused by multiple factors. * Includes demonstrations or mini-experiments that enable students to illustrate well-known studies or important prinicples, many are New to this edition: * In-depth sections provide depth as well as breadth, examine recent research on selected topics, and emphasize research methodology.;* Provides end-of-chapter review questions, recommended readings, chapter outline, list of new terms, and glossary with pronunciation guide. * Incorporates a stronger, more detailed biological emphasis throughout the text, including material on new developments in cognitive approaches. * Features all new artwork - tables, graphs, photos, and a colourful open design contribute to the integrity of the text's presentation. * Substantial updating of research and examples throughout includes over 1400 new references - more than 1000 from the 1990s. * Section on bilingualism has been expanded and includes a new IN-DEPTH section on this material. * DSM-IV framework has been incorporated into all appropriate discussions.