Promoting and Marketing Your Crafts

Promoting and Marketing Your Crafts

Paperback (01 Jan 1994)

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Publisher's Synopsis

Provides the craftsperson with the guidance needed to promote, market and sell his or her arts and crafts. The book offers a wide range of techniques, starting with a business plan, and explains the processes of obtaining media exposure, locating promotional tools, and selecting outlets.

Book information

ISBN: 9780025377424
Publisher: Wiley
Imprint: Audel
Pub date:
DEWEY: 745.50688
DEWEY edition: 20
Language: English
Weight: 408g
Height: 210mm
Width: 140mm
Spine width: 16mm