1st ed. 2015
Hardback (28 Jul 2015)
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Product Development Strategy provides a concise theoretical and analytical discussion relating to the theory and practice of strategy, innovation capacity, and entrepreneurial performance. The book discusses an innovative perspective which provides a practical insight into the field of product development strategy.
| ISBN: | 9781137501370 |
| Publisher: | Palgrave Macmillan UK |
| Imprint: | Palgrave Macmillan |
| Pub date: | 28 Jul 2015 |
| Edition: | 1st ed. 2015 |
| DEWEY: | 658.575 |
| DEWEY edition: | 23 |
| Language: | English |
| Number of pages: | xvii, 198 |
| Weight: | 386g |
| Height: | 225mm |
| Width: | 144mm |
| Spine width: | 19mm |
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