Publisher's Synopsis
For the 1-semester freshman/sophomore course in Principles of Microeconomics.
These two highly-respected economists and educators have revised this best-selling book to include more current, modern topics and events while maintaining its hallmark features.
Hallmark features include: the authors use three levels of explanation: "Stories, Graphs, and Equations" to make economic concepts accessible and relevant to students with various learning styles (verbal, visual, and numerical); unified and logical structure that carefully reveals the workings of the economy; unparalleled supplements package, the text supports both the instructor and the student through this first, often challenging, economics course.