Publisher's Synopsis
This publication deals with practice issues in Facial Plastic Surgery. Top consultants to cosmetic surgeons present topics of absolute value in the current economy. Topics include:
- Creating a Culture of Accountability in the Office
- Office Managers' Forum
- The Art of the Successful Consultation
- Electronic Medical Record - Something to Consider
- Establishing a Profitable Skin Care Practice in a Plastic Surgery Office
- 9 Worst Advertising Mistakes
- The Value of One Patient
- 5 Secrets to Leveraging Maximum Buying Power with Your Media Project
- Auditing your practice: Non-financial variables to survive, or thrive
- Showcase your service: Social Media and Marketing Basics in a Dynamic, Over-Populated, Mixed-Message, and Highly Competitive World
- Retailicine, Somewhere Between Retail and Medicine
- Shifts Happened - Time to Optimize your Practice
- Essential Marketing Tips: Build Your Own Brand one Step at a Time
- Being a Responsible Leader; Tips to Get You Busy; Internet Marketing
