Publisher's Synopsis
The entire stylistic and industrial history of Pininfarina, a true bastion of the 'Made in Italy' phenomenon, is contained in this book with its wealth of black and white and colour photos. For almost 90 years Pininfarina has been synonymous with Italian coachbuilding. Some of the most iconic cars in the history of not only Italian but also worldwide motoring have been clothed by a firm that has been recognised as the creator of true works of art. Battista Farina, known as 'Pinin' was the master craftsman who in 1930 founded in Turin the 'Societá Anonima Carrozzeria Pinin Farina.' The quality and the beauty of his creations soon established the firm's reputation and well before the outbreak of the Second World War it could boast magnificent bodies on Alfa Romeo, Lancia and Fiat chassis.