Publisher's Synopsis
- Millennials are the largest generation in US history, and at ages 25-40 are now in prime parenting years.
- Millennials are more intentional about parenting than previous generations: they have fewer children, become parents later in life, and feel enormous pressure to get it right.
- The Pew Research Center indicates that a majority of Millennials rate being a good parent a top priority in their lives, ahead of having a successful marriage.
- Research shows that Millennials are overwhelmed by work, debt, and everyday life and are burned out on digital information overload. With 24/7 online access to nuts-and-bolts parenting information ranging from teething to sleep training, Millennials are looking for a more reflective guide to parent preparedness.