Organizational Listening for Strategic Communication

Organizational Listening for Strategic Communication Building Theory and Practice - Routledge Research in Public Relations

Hardback (19 Jun 2023)

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Publisher's Synopsis

Embracing listening as a useful tool for strengthening organization-publics and organization-employee relationships, this book offers theoretical and practical insights for listening across myriad strategic communication contexts.

Chapters authored by a diverse global collective of communication scholars and professionals present original research and case examples of listening for strategic communication in corporate, government, and nonprofit environments. They explore topics such as utilizing artificial intelligence and social media; activism, social justice, and ethics; and fostering diversity, equity, and inclusion within and outside organizations. Each chapter concludes with recommendations for strategic communication practice.

This book will be of interest to researchers and advanced students in public relations and strategic communication, organizational communication, and listening.

About the Publisher

Routledge

Routledge

Routledge is the world's leading academic publisher in the Humanities and Social Sciences. We publish thousands of books and journals each year, serving scholars, instructors, and professional communities worldwide. Our current publishing programme encompasses groundbreaking textbooks and premier, peer-reviewed research in the Social Sciences, Humanities, and Built Environment. We have partnered with many of the most influential societies and academic bodies to publish their journals and book series. Readers can access tens of thousands of print and e-books from our extensive catalogue of titles. Routledge is a member of Taylor & Francis Group, an informa business.

Book information

ISBN: 9781032227153
Publisher: Taylor & Francis
Imprint: Routledge
Pub date:
DEWEY: 658.45
DEWEY edition: 23/eng/20230424
Language: English
Number of pages: [xxx], 302
Weight: 576g
Height: 158mm
Width: 235mm
Spine width: 27mm