Publisher's Synopsis
In this short read "No Money Down" breaks the age old paradigm that it "takes money to make money". It challenges the belief that raising money for your venture is more important than building a strong foundation. Go on a journey with Gene Swank and discover, from his experience, how you can bootstrap your company's path to profitability. Building profitable, high growth companies will many times require a capital injection. However, this book will help you with actionable advice on how to reach key performance indicators, without spending your life savings. These tips will not only improve the likelihood of raising capital, but will likely lead to a more favorable term sheet. International Best Selling Author, Gene Swank believes that most companies fail not because they run out of money, but because of an attitude problem within. Gene discusses embracing your failures, rather than fearing them. He shows youhow to build a winning mindset that will help you reach both your entrepreneurial and life goals.
