Publisher's Synopsis
The book at hand offers a comprehensive exploration of mobile phone applications for agricultural extension in countries across Asia, Africa, Latin America, and Europe. In addition, it features a global review of m-agriculture initiatives, including content generation processes and the socio-economic impact of mobile phone-based agro-advisory services. The book delves into the development of mobile phone-based agro-advisory services, examining their content, delivery mode, business model, and utility. It also provides valuable insights into the evolution of mobile phones as an extension tool in various countries around the world. This information will be beneficial to agricultural students, extension professionals, researchers, and policy makers who wish to better understand and work with m-agriculture initiatives. The lessons learned from these initiatives can inform the implementation and evolution of mobile-based advisory services in agriculture.
